Woman’s lilac shorts playsuit with matching overskirt, c. 1950, made of the “miracle fabric,” acetate rayon jersey. It bears a Sacony / Ciella label, and the advertisements of the day tout the fine qualities of Ciella acetate jersey. From the Charleston News & Courier, February 1952:
“Sacony Ciella – It’s a Wonderful Buy!
Sacony Ciella Acetate Jersey – Refuses to Wrinkle, Wilt, Stretch or Sag – Washes Beautifully – In Refreshing Colors. Flexible waistband.”
Both the playsuit and the overskirt have “an ingeniously ribbed” elastic waistband.
The ad was placed by the Harry Miller Fashion Shop, a woman’s clothing store opened in Charleston in 1946 by Harry Miller who came from the wholesale clothing business in New York as a stylist. He married a local woman, Mrs. Jean L. Meyers, and together they offered dresses, coats, suits, blouses and sportswear – direct from New York.
Advertisements for Sacony Ciella garments in other newspapers 1945-1956 claim the garments are “ever-cool and creaseless.” It is “the dress you’ll wear the most – and needs the least care.” “Slide behind a steering wheel, or sail across the ocean. You’ll never go more prettily or free from care than in your Sacony dress of Ciella acetate jersey. America’s most perfect travel dresses!”
Our pink dress example does not have a label, but appears to be the same fabric and styling and both were worn by Mrs. Ruth Holmes Walker Gadsden of Summerville.
TEXTILE TUESDAYS: Each Tuesday we post a piece from our textile collection. Some items have been on exhibit, some will eventually be shown in our new Historic Textiles Gallery and some may be just too fragile to display. We hope you enjoy our selection each week – do let us know if there’s something in particular you’d like to see on TEXTILE TUESDAY! #TextileTuesday